Beli: A Recipe for Revenue
Food, Social Media Ivey Business Review Food, Social Media Ivey Business Review

Beli: A Recipe for Revenue

Beli should unlock sustainable growth by monetizing its high-quality foodie data through a restaurant analytics Insights Suite while launching a premium Insider membership that turns its loyal community into recurring revenue without compromising its ad-free ethos.

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Jellycat: “Plushing” Into New Markets
Toys, Retail Ivey Business Review Toys, Retail Ivey Business Review

Jellycat: “Plushing” Into New Markets

To monetize its user base while retaining authenticity, Jellycat should expand into the luxury market through limited-edition collaborations and immersive retail experiences that elevate plush toys into collectible lifestyle products.

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