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Kate Spade: Once Queen of Our Hearts, Has Lost Its Way
Kate Spade should regain relevance by sharpening its whimsical point of view and expanding into South Korea through localized capsule collaborations and pop-up distribution, rebuilding differentiation from Coach while tapping faster-growing Asia-Pacific demand.
Victoria’s Secret: Beyond the Wings
Victoria’s Secret should reinvent its iconic Angels brand through inclusive, limited-edition collections and authentic storytelling campaigns, restoring consumer trust and reclaiming relevance among younger, values-driven audiences.
Aritzia: Stitching a New Story in Menswear
Aritzia should expand into menswear by integrating its premium brand identity, existing store layouts, and high-touch shopping experience to attract male customers without diluting its core appeal.
Textile Recycling: Sustainable Fashion With Canadian Paper and Pulp
Canada’s declining paper and pulp industry can utilize pre-existing resources to solve the fashion industry’s waste problems.
Victoria’s Secret: Unveiling More than a New Reputation
Victoria's Secret should build its loyalty program and develop in-house beauty product lines to overcome challenges.
H&M: Moving Away from Fast Fashion
H&M should pursue a partnership with For Days to become a true leader in sustainable fashion
Michael Kors: Building a Future in Accessible Luxury
To restart growth within Michael Kors’ struggling brands, Capri should acquire luxury e-retailer Mytheresa.
The Premier League: A Fast Spring to Fashion
In the face of rising jersey prices, the Premier League should partner with Uniqlo to offer affordable non-jersey alternatives to fans around the world
Impinj: Authenticating the World of Fashion
Impinj should expand into the luxury retail space to meet the growing consumer need for product authentication
Gucci: Combat on the Runway
Gaming can help Gucci win the battle for the millennial market