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Calm: The Calm Before the Storm
With fierce competition in the meditation app industry, Calm needs to reach beyond its millennial demographic to weather the oncoming storm
AMD: The Autonomous Drive to Profitability
The changing industry leaves AMD vulnerable; it must reposition itself as a leading provider of chipsets for autonomous vehicles
Lights, Camera, Action: GoPro's First Take on Virtual Reality
In the face of deteriorating demand for its line of camera products, GoPro needs to gain a more defensible market position in virtual reality broadcasting
Nintendo: Time To “Switch” It Up
By ending their console-exclusive model, Nintendo can leverage their valuable franchises and reach a larger market
Amazon Alexa: Getting Smart About Smart Homes
Using Alexa to foster an ecosystem where data is aggregated and interpreted into predictive insights that can help Amazon streamline the recurring purchase of household goods
Spotify: Stepping to the Right Beat
Incorporating blockchain for Spotify’s payments positions it as an industry leader fighting for artists’ livelihoods
Should WeChat About Facebook's New Wallet?
Facebook is best positioned to develop the North American eWallet and can start with its Events platform
Costco: Breaking down the Bulk
Costco can gain a new target market by staying true to its business model
Draught-ing a New Plan
How Molson Coors can address changing industry trends and keep its business relevant.
The Second Coming of SecondMarket
How SecondMarket can fill the hole left by Facebook and establish itself as a unique trading platform for investors and companies
Baby Steps
How Lululemon can overcome current controversies by entering the baby clothing market.
Soylent: Nutritious and Ambitious
Positioning first as a breakfast staple, and later a lifestyle brand
Winter is Coming…
Why Blizzard's Titan is poised to ice Zenimax's Elder Scrolls Online, and what Zenimax can do to stop it
Strategic Patenting
How leading technology players should use their intellectual property to compete
